Insights from Borrell Associates are always thought provoking and can also be shocking for the many who may think short term and avoid any long term planning. On Monday, the consultancy group which focuses on changes in the advertising world, revealed their predictions for changes in media and how media may look in 2024. I…
I had a conversation with a radio station general manager once…my boss. He wasn’t comfortable with the changes I was making to better our station. The station had a big, high powered signal and a modest four share. I said to him, “Given the power and size of the signal, I’ll need to think about…
As we lead up to the first anniversary of my infamous blog which pointed out issues with the so-called “fixes” proposed to help the struggling AM band, fixes that would simply increase interference on AM, I thought I’d lead into my anniversary celebration week with a quick snap shot of where we are with licensed…
Have you ever noticed when something is charted and it’s on an upward or downward trajectory, there are always lots of peaks and valleys to the trend average? You see it with the stock markets, in the stats of professional football players and in TV and radio ratings. Whatever is being graphed will have slight…
Few will ever know when they have their last Thanksgiving dinner with loved ones, celebrate the birthdays of their kids for a final time or give a life concluding cheer for their favorite football team on a Sunday afternoon. Such is life and why it’s so important to live life to its fullest, one filled…
Doesn’t the F.C.C. or Federal Communication Commission have something better to do like attempt to save the dying AM radio band? Good grief. The late comic George Carlin is rolling in his grave. Remember his “7 Dirty Words You Can’t Say on TV?” That case went to the U.S. Supreme Court. The F.C.C. is now…
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