Last week Borrell Associates made their media predictions for 2024. That sounds like a long way off, but it’s just 10 years away. A few predictions were startling, because media is quickly transforming from an industry built on delivery platforms to one built on content creators. Or as the Borrell folks put it in their…
Insights from Borrell Associates are always thought provoking and can also be shocking for the many who may think short term and avoid any long term planning. On Monday, the consultancy group which focuses on changes in the advertising world, revealed their predictions for changes in media and how media may look in 2024. I…
I had a conversation with a radio station general manager once…my boss. He wasn’t comfortable with the changes I was making to better our station. The station had a big, high powered signal and a modest four share. I said to him, “Given the power and size of the signal, I’ll need to think about…
As we lead up to the first anniversary of my infamous blog which pointed out issues with the so-called “fixes” proposed to help the struggling AM band, fixes that would simply increase interference on AM, I thought I’d lead into my anniversary celebration week with a quick snap shot of where we are with licensed…
Have you ever noticed when something is charted and it’s on an upward or downward trajectory, there are always lots of peaks and valleys to the trend average? You see it with the stock markets, in the stats of professional football players and in TV and radio ratings. Whatever is being graphed will have slight…
Few will ever know when they have their last Thanksgiving dinner with loved ones, celebrate the birthdays of their kids for a final time or give a life concluding cheer for their favorite football team on a Sunday afternoon. Such is life and why it’s so important to live life to its fullest, one filled…
Well I guess radio station lobbies will need some new signage! The name Clear Channel has been thrown on the heap of now gone radio companies. Jacor, AM/FM, Taft, Citicasters, Citadel, Clear Channel. All gone. We’ll now only get to remember the “good old days” of Clear Channel, just like when we watch the DVD…
I learned very early on in radio, the people you pass on the way up are the same people you pass on the way down. So when you’re above them you better not pee on them and call it a gentle spring rain. “Despite all the spin and propaganda it was my decision to fire…
FM’s recently taken away in Pittsburgh and Cedar Rapids. His station’s ratings in Los Angeles, New York and Chicago in the tank. And now his name being purged from a station moniker in New Orleans. How much more can Rush Limbaugh’s ego take? I say this as a joke, because once you have a reported…
I looked. Then I looked again. I rubbed my eyes. And looked a third time. Is this a parody from The Onion? Am I really reading this correctly? No. This isn’t from Talkers, the industry trade publication’s archives in 1965. This is from Talkers, the industry trade publication in August 2014! To quote the boxed…
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