Cable News Audiences Get Even Older

As I write this on July 7, 2014, I am exactly 2 months from becoming irrelevant.  In just 8 weeks I turn 55.  I will be leaving the coveted “Persons 25-54” demographic, the age group considered key by most advertisers.  Oh well, this aging Baby Boomer did have some fun in the previous 3 plus…

A Peek Into Talk Radio’s Future

I was thinking about summer the other day.  I love summer.  Growing up in the Northeast and living most of my life there or in the Midwest, summers are very special.  The short summer is special because it ends.  Lasting memories can only be created when something stops, allowing one to remember with fondness.  I…

Ratings are your Report Card. Listening Talk Radio?

I can’t say this any clearer. Ratings are your report card.  Nothing else matters. Associated Press awards don’t matter.  A plaque from a local charity for community service work, while nice, doesn’t matter either.  Nielsen numbers are what matters.  With higher ratings, come higher revenues.  It’s what I call “Rule #1 – Ratings and Revenue.”…

SHOCK: Buffalo Bills Trademark Registration Canceled Along with Redskins

In a surprise move following their cancellation of the Washington Redskins’ trademark registration, the U.S. Patent and Trademark Office has canceled the Buffalo Bills’ trademark registration, following complaints the Bills’ name discriminates against those named Bob, Dan and Joe. Trademarks that discriminate against those with other names and hurt people’s feelings are not permitted under…

Talk Radio Forgot What it Learned When O.J. Killed Two People

20 years ago, on the night of June 17, 1994, my wife Kathie was flying to meet me in Buffalo.  After watching O.J. Simpson attempt his run for the border only to be met with cheering crowds on interstate overpasses and TV cameras bolted to helicopters, I sped to the airport, ran down to the…

“Holy Cow.” Cubs Gone From WGN.

God bless them. Harry Caray, Jack Brickhouse and Lou Boudreau just rolled over in their graves. WGN Radio will no longer broadcast the Chicago Cubs. This is big. I speak from experience few people in the radio industry have.  I am one of the few who has managed and programmed a station that is a…