Translation: If you’re going down, you might as well go down in a memorable way. Donald Trump sure is memorable and the same could have been said about talk radio some 20 years ago. Conservative talk radio and the Republican party are connected, once again trying to energize their common “base.” Each are equally disconnected…
Bob Pittman, the head of iHeart Media, said this when announcing the company’s name change from Clear Channel Media + Entertainment. I can’t imagine former Clear Channel CEO Randy Michaels ever saying something like this. Ouch. It’s going on three years since the Federal Communication Commission (F.C.C.) announced plans for “AM Revitalization.” Then, late last year, the…
A lot can be learned from data and tracking it. For example, in radio and television, there are Nielsen ratings. You analyze ratings by the week, month or over a year to develop and see a trend. Is the station or program going up or down? Trending up is good. Trending down is bad. One…
I’m sure you’ve read the media trades where consultants and experts say listeners, viewers and readers want authenticity, they want “real.” The unbelievable claims of being “the best” or “the most” doesn’t cut it with media savvy consumers anymore. But, radio? It just keeps on keeping on, ignoring consumer needs, wants and demands and continues…
A number of people seem to be “excited” about Rush Limbaugh’s new radio homes in Indianapolis and Boston. I just don’t believe Rush is. In Indianapolis, the heritage news/talk radio station is WIBC. Most radio geeks, me included, remember the bigger than life top-of-the-hour ID voiced by Chuck Riley. “Radio Indiana. (sfx) W-I-B-C Indianapolis.” …
After news broke about the Rush Limbaugh Show getting kicked to the curb by WRKO-AM in Boston, Nielsen radio market #10, I received about a dozen emails asking when I was going to comment. So, here goes. First, understand the “business of business is business” and the “business of money is money.” And it’s money…
I’ve been reading a lot about the Telos/25-7 Systems’ Voltair “black box” that some claim gives an unfair advantage to radio stations trying to game Nielsen’s PPM methodology. The box allegedly increases the chances the embedded PPM “watermark” on a station’s signal will be detected on a panelist’s meter. Is the Voltair unfair? I guess…
Mark Twain, the legendary American writer and humorist said, “Buy land, they’re not making anymore.” History has shown the wealthiest in the world today and throughout history gained significant wealth by acquiring land. The world’s royalty have wealth because of large land holdings. Many commoners today and in history gained and held their wealth through…
In reality I’m a humble sort and “not that kind of guy.” So… Today’s talk radio, as we know it, is fast fading into the sunset because of a format stuck with 1990’s rhetoric, each day addressing topics few care about. A constant right-wing political drumbeat that no longer resonates. A format where its practitioners…
It’s been a year already since I received a copy of the “home game” from Clear Channel Media & Entertainment IHeartMedia. While no reason was ever given, I’m sure the little missive below was reason enough. I get it and accept the punishment. I broke ranks. I thought some about how I would rewrite my…
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